Thursday, 15 November 2018
NRMA Parks and Resorts acquires holiday park at Warrnambool
NRMA Parks and Resorts has added another holiday park on the Great Ocean Road to its growing portfolio, with the acquisition of the Big4 Hopkins River Holiday Park at Warrnambool.
The popular holiday park at has been renamed NRMA Warrnambool Riverside Holiday Park.
The latest acquisition to NRMA Parks and Resort’s national network is part of a strategy to be in all of Australia’s great regional locations and brings the portfolio total to 30 holiday parks, 8 of which are located in Victoria.
NRMA Parks and Resorts CEO Paul Davies said exploration of Great Ocean Road and the surrounding region should not be rushed.
“The Great Ocean Road is a popular and iconic drive for NRMA Members and our guests, this will be our third property along the scenic coastal stretch,” said Mr Davies.
“There’s so much to see along and around the Great Ocean Road and out NRMA Members and our guests don’t want to rush the trip.”
According to the NRMA’s latest tourism report, regional tourism in Australia is heading towards being a $150 billion industry by 2030.
“Consumers tell us they’re looking for family holidays that don’t stretch the budget or involve expensive overseas travel – it can really be as simple as jumping into the car and discovering what our beautiful country has to offer in our own backyard,” said Mr Davies.
“NRMA Members and our guests can now essentially take their motorhome or caravan and drive from one end of the east coast to the other, enjoying exclusive discounts and benefits along the way.”
NRMA Warrnambool Riverside Holiday Park features 34 villas and cabins and more than 110 powered sites for caravans and tents on the banks of the Hopkins River.
NRMA Members are eligible for privileges through NRMA’s new membership program NRMA Blue (stay 4/pay 3, or 10% off for shorter stays).