NRMA Parks and Resorts Acquires Queensland’s famous Cape Hillsborough Nature Tourist Park
NRMA Parks and Resorts has acquired Queensland’s popular nature-based visitor holiday park, Cape Hillsborough Nature Tourist Park marking it another iconic nature based tourism accommodation experiences for the growing member-owned holiday parks portfolio.
Famous for its thriving mob of kangaroos and wallabies who gather on the beach just in time for sunrise each morning, the Cape Hillsborough property fills a natural gap on the NRMA Parks and Resorts’ Queensland road trip map between Yeppoon and Airlie Beach. The acquisition marks the eleventh property in Queensland for NRMA Parks and Resorts and brings the total to 40 holiday parks and resorts across the nation.
For now, Cape Hillsborough Nature Tourist Park, located on the beach in the Cape Hillsborough National Park near Mackay in North Queensland will retain its current branding. With its absolute beachfront location and access to outdoor activities like hiking, fishing and kayaking, together with the cultural heritage of the Yuwibara Traditional Owners of the region, Cape Hillsborough is already a natural drawcard for overseas travellers and local visitors alike.
Plans for significant refurbishments to the park facilities including new accommodation options and destination experiences, such as guided tours and Indigenous experiences are at hand as part of a broad reaching three-year masterplan.
One attraction that won’t change is the Sunrise with the Wallabies encounter which takes place each morning on the beach in front of the park. Cape Hillsborough includes a diverse range of habitats, making an ideal home for many native animals including the Eastern Grey Kangaroo, the Agile Wallaby and the Whip-Tail Wallaby, plus a cacophony of birds and thriving marine life. The experience is iconic for the region and features prominently in Tourism Events Queensland promotions.
NRMA Parks and Resorts Chief Executive Officer Paul Davies said it was this easy connection with wildlife in its natural environment that set the park aside as a nature-based experiential property.
“As the NRMA Parks portfolio continues to expand, we’re conscious of growing in a considered way and offer our guests the chance to interact in a memorable and sustainable way with Australia’s own incredible wildlife and Aboriginal cultural histories and stories,” Mr Davies said.
“There are so many unforgettable experiences we’d like to offer our guests, and the Sunrise with the Wallabies experience is a perfect example. As the sun takes its first glimpse over the horizon, our guests join the kangaroos and wallabies on the beach as the friendly Tour Guides share stories about the unique environmental aspects of the location and the region,” he said.
The park was purchased from long time owners Ben and Renae Atherton and NRMA Parks and Resorts acknowledge their strong contribution to regional eco-tourism over the past 10 years, with their work recently recognised through a gold award for the Best of Queensland Award for Best Caravan or Holiday Park and also the Most Outstanding Contribution by an Individual at the Mackay Isaac Tourism Awards 2022.
About NRMA Parks and Resorts: Renowned as one of the most trusted brands in Australia, NRMA Parks and Resorts 40 holiday parks and resorts are located in some of the country’s most incredible natural destinations spanning Queensland, New South Wales, Victoria, South Australia and Tasmania and each offering unforgettable experiences for guests. NRMA Parks and Resorts is a wholly owned subsidiary of the NRMA, Australia’s largest member-owned organisation, delivering motoring, mobility and tourism services.
For more information and bookings call 1800 766 133 or visit www.nrmaparksandresorts.com.au.
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